6 questions to ask before buying a good golf POS

chronogolf has a good golf pos

Overview

Your golf POS should do more than just process transactions. It should follow your golfers, whether on-site or online, grow as you grow, build loyalty, increase sales and help bring in new customers. 

There are many golf POS systems on the market. But as a busy golf course owner/manager, sifting through an endless array of options is probably the last thing on your mind. Make things easier by remembering these six questions to ask when shopping for a golf POS.

1. How does a good golf POS manage inventory?

Studies have shown that retailers can lose up to 14% of customers due to products being out-of-stock. This is a direct result of poor performing golf management software.

A good golf POS keeps your shelves well-stocked; it helps you forecast, automate, and consolidate your inventory management.

good golf pos checklist

What to look for:

  • Insight into stock levels
  • Reports on best selling products
  • Automated reminders when you are running low on stock
  • Easy workflow for making purchase orders

2. How does it enhance the customer experience?

Over 70% of today’s top retailers are deploying tablets in their stores to provide sales floor support. A good golf POS helps create an intimate, personalized shopping experience that builds brand loyalty.

What to look for:good golf pos infratructure

  • Support for iPhones and iPADs
  • Upsell features such as suggestions for related products
  • Customer database that tracks past purchases, preferred brands, sizes
  • Features for keeping special notes on customers

3. How does a good golf POS sync with online purchases?

According to the National Retail Federation, 6 out of 7 consumers research products online before buying in a store. The right golf POS helps you build an online store and sell through both on-site and online channels.

What to look for:good golf pos web browser based

  • Synchronization between web and physical stores when it comes to inventory, sales, and order requests
  • Consolidated reports on total sales, sales per physical store, sales from e-commerce
  • Extending your retail presence with custom, branded templates

4. Can it help you create targeted marketing?

Research has shown that fewer than 1 in 10 new prospects will make a purchase, while more than 6 in 10 existing customers will buy again. As a result, today’s leading marketers are no longer sending out generic email blasts – they’re “crafting consumer conversations.” The right golf POS helps you get with the times and send relevant communications tailored to your customers’ preferences.

What to look for:good golf pos target

  • Customer database for capturing name, contact info, preferred method of contact, favorite brands, walk-in or online shopper
  • Integrates with email marketing software, like MailChimp, for emailing customers and tracking click-through rates
  • Features for segmenting your customer database, and tailoring promotions to fit those segments

5. Does your golf POS provide helpful reports?

A good golf POS will show you how well you’re doing, and where you can improve.

What to look for:a good golf pos has reporting

  • Reports that show tee-time utilization rates and revenue contribution per player category
  • Reports that show most profitable products, top-selling products, lowest-selling products, top-performing sales associates, busiest store hours, top brands, and online vs. in-store sales
  • Easy access to information for better decision-making, such as for purchasing and staff scheduling

6. Is training and support part of it?

A good POS vendor helps you figure out if the software fits your needs and if it will help your golf course succeed.

What to look for:

  • Multiple ways to reach the support team, such as over the phone, online tickets, and live chat
    a good golf pos features customer support
  • Local channel partners — specialists who provide on-site consultation, installation and troubleshooting services
  • Variety of training materials, including online help, step-by-step courses, videos, webinars

Does this post pique your interest?
Jump right in, and get a glimpse of how Chronogolf can simplify your golf operations.


About the author:

JD photo

JD is a passionate golfer, entrepreneur and a sales & marketing expert. He writes to inspire, educate, and inform readers on all things related to how technology is transforming the way golf courses are operating.

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